Resources for Artists

Unlike many stereotypes about artists, I love selling my work, I love business and I love treating my artistic practice like a business. I am fortunate to have worked at an ad agency for seven years; while there, I learned so much about marketing in general, and digital marketing specifically. Over the past few years, I have written a lot about marketing for artists, and more broadly about advice for artists just starting out. I have collected all those posts here so they are easy to find and get to.

How to Not be a Starving Artist: Part 1

This post talks about being visible, being open for business and being professional.

How to Not be a Starving Artist: Part 2

This post talks about being open for business and the logistics of actually making sales.

How to Not be a Starving Artist: Part 3

This post goes into detail on being professional and shares the top five things that I think help you look like a pro.

How to: Art Festival Set-up

Showing your work at an art festival is no joke. This post gets into all the details about tents, walls, lights, weights, rain…you name it.

Pricing: A How-to For Artists Just Starting Out

We all know pricing is one of the hardest things for artists. This post will help you think through how to price your work.


What else would you like to learn? Let me know in the comments or email me at catherine@catherinefreshleyart.com.